Sustainability and Fashion Must Go Hand in Hand

The textiles industry is extremely polluting and globally complex. A massive amount of land, water, energy, and chemicals are needed to convert fibres to fabrics. In the life cycle stages of production, there is also a considerable amount of emissions and waste (both solid and liquid). The impact is felt globally, and the pollution created […]

YOUR SHOPPING LIST FOR SUSTAINABLE FABRICS

The environmental impact of fabric The environmental impacts involved in the manufacture of clothing can vary substantially from fabric to fabric. For example, when cotton is grown it can use significant volumes of water and use large amounts of fertilizer, pesticide and herbicides.  However, the production of synthetic fibres involves the generation of GHG emissions […]

Try These 7 Fabrics With A Lower Carbon Footprint

When thinking about what clothing you put on in the morning, do you ever give much thought to how much energy it took to make your clothes, or what clothing has the lowest carbon footprint? If you were like me, you likely never have. Well, if you were like me, you likely didn’t even consider […]

6 TIPS TO INCREASE YOUR BRANDS SUSTAINABILITY PERFORMANCE

What are the 6 Tips to improve your brands sustainability performance that you can start doing today? Sustainability has now become one of the top concerns of many brands.  According to the Harvard Business Review, being a sustainable business can lead to innovation, employee retention, brand loyalty, reduce environmental and supply chain risk and reduces […]

CIRCULAR FASHION EXPLAINED

Sustainable and Circular Fashion

CIRCULAR FASHION EXPLAINED  The basic concept to make Circular Fashion easy to understand is this….. “Imagine a world where there are no landfills or incinerators. That is your starting point.” (Lizzy Cross) What no landfills and incinerators? Yes! If this was the case all products created, whether it be a jacket or an oven would […]

How do you create a Sustainable Brand from scratch?

HOW DO YOU CREATE A SUSTAINABLE BRAND FROM SCRATCH?  Do you see the photo below? What is it? It is a very twisty road. So I ask you, “How do you create a sustainable brand”? The clue is the photo. ⇒ YOU NEED TO CREATE A ROAD MAP TO GUIDE YOU!! So how do you […]